Dorado

Credits

Client: Dorado
Design & Animation: Oscar G Luna
Logo Design: Rodrigo Narváez
Audio: Dorado

Brief

My dear friend and colleague Rodrigo Narváez from Dorado asked me to animate the logo for his newly formed postproduction company.
I gladly did so. Their logo was designed based on three principles which are the pillars of their creative endeavor. Color, editorial and audio.
The logo itself is based in Art Deco. We explored, made iterations referencing the mythic place of El Dorado. The final piece, though minimal is rooted in those historic references.